Effective Hourly Rate Calculator

Find out what you really earn per hour after platform fees, expenses and unpaid time, and see how far a job is from your target rate.

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The effective hourly rate in short
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How to use the effective hourly rate calculator

1

Enter the payment

Type the full amount the client paid for the project or period, before any fees.

2

Add your hours

Enter the hours of hands-on work, then the unpaid hours around it such as proposals, calls, revisions and admin.

3

Include fees and costs

Add the platform and payment fee percentage and any direct expenses you paid for the job.

4

Read the result

Compare the effective rate with your headline rate and, if you set one, your target rate.

How the effective hourly rate is calculated

The headline rate most freelancers quote is the payment divided by the hours of work. The effective rate is stricter. It starts with the same payment, takes off the fees and expenses, and divides what is left by every hour the job took, paid or not.

Effective hourly rate

Net earnings = payment − (payment × fee %) − expenses

Effective rate = net earnings ÷ (work hours + unpaid hours)

The headline rate, payment ÷ work hours, ignores fees and unpaid time, which is why it looks higher.

Worked examples

A fixed-price website job

You are paid 1,500 for a job that takes 30 hours of work and 8 unpaid hours. The platform takes 10% and you pay 50 for stock assets.

  • Payment 1,500.00
  • Fee at 10% 150.00
  • Expenses 50.00
  • Net earnings 1,300.00
  • Total hours 38
  • Headline rate 50.00 per hour
  • Effective rate 34.21 per hour

The quoted 50 per hour turns into about 34.21 per hour once everything is counted.

A job with no platform fee

A direct client pays 2,000 for 40 hours of work and 5 unpaid hours. You have no fees and 100 in expenses.

  • Net earnings 1,900.00
  • Total hours 45
  • Effective rate 42.22 per hour

Direct clients usually keep more of each payment because no marketplace fee is taken.

What a typical gap looks like

The table below shows how unpaid time pulls the rate down for the same 1,000 payment and 20 hours of work, with no fees or expenses.

Same payment, different unpaid time

Each row uses a 1,000 payment and 20 hours of work.

  • 0 unpaid hours 50.00 per hour
  • 5 unpaid hours 40.00 per hour
  • 10 unpaid hours 33.33 per hour
  • 20 unpaid hours 25.00 per hour

Unpaid time compounds quickly when a client needs a lot of back-and-forth.

Where an effective hourly rate helps

Compare clients

See which clients pay well after the extra calls, edits and invoicing they create.

Judge platforms

Compare marketplace work with direct clients once fees are counted.

Set better prices

Find the payment you would have needed to hit your target rate.

Spot time leaks

A high share of unpaid time shows where scope or communication needs limits.

Use it on finished jobs

Run the calculator after a project ends, using real hours. Estimates made at the start are usually too optimistic. For pricing future work, try the Freelance Project Quote Calculator or work backwards from income with the Freelancer Hourly Rate Calculator.

Effective hourly rate calculator FAQ

It is your net earnings from a job divided by all the hours the job took, including unpaid time such as proposals, calls and revisions.

Platform fees, expenses and unpaid hours all reduce what you keep, while the quoted rate usually only counts the hours you can bill.

Count time tied to this specific job, such as writing the proposal and the sales call. General marketing time is better tracked across all your work.

No, unless you enter a tax set-aside in the advanced options. Then it also shows an after-tax hourly figure using a flat percentage.

It depends on your costs, skills and market. Compare it with your target rate and with what an employee doing similar work would earn after benefits.

Charge for the unpaid work, set limits on revisions, cut avoidable fees and drop clients whose jobs consistently take longer than quoted.

Sources and further reading

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Works with WordPress, Wix, Squarespace, Webflow and most site builders that allow HTML. How embedding works.

Estimates, not advice

PureCalculate’s calculators give estimates for planning and education. They aren’t financial, tax or legal advice. Fees and tax rules change, so check the official source before making a decision. Spotted a mistake? Please tell us through the contact page.

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